The candy business issued a statement saying that it will take an “indefinite hold” from promoting their “spokescandies,” which were redesigned in 2022 to be more welcoming to a wider range of people.
This included providing the green M&Ms with sneakers rather than high heels, which infuriated Tucker Carlson, who railed against the revised designs as being “less sexual” and “very repulsive.”
Comedian Maya Rudolph will now be the face of the M&M’s brand, replacing the well-known figures associated with the candy for decades.
M&Ms released a statement on their Twitter account, saying, “Within the last year, we’ve made some adjustments to our much-loved spokescandies.”
“We were uncertain as to whether or not anybody would even notice. In addition, we did not anticipate that it would disrupt the internet. But now that we understand it, even the shoes a candy wears may be divisive.
“We have concluded that it is in everyone’s best interest to take a break from the spokescandies. In their stead, we are pleased to offer a spokeswoman with whom the people of the United States may find common ground: the lovable Maya Rudolph.
In the year 2022, the mascots of M&M’s found themselves in the heart of a cultural war when Fox News criticized the fact that the green M&M was no longer a “seductress.”
A message from M&M'S. pic.twitter.com/EMucEBTd9o
— M&M'S (@mmschocolate) January 23, 2023
Fox News commentator Tucker Carlson moaned about the alterations and said, “M&Ms will not be content until every cartoon creature is unpleasant androgynous.”
“Until that time comes, you shouldn’t drink with them. That is the objective.
The orange M&M now “acknowledges his fear,” while the brown M&M has noted that her slogan is “Not pushy. Simply the manager.”
A writer by the name of Parker Molloy made fun of Tucker Carlson for his response by posting a joke on Twitter that said, “Way to go, Tucker Carlson, you’ve effectively ‘canceled’ the M&M candies.”
lol, right-wing outrage over M&Ms led to the company getting rid of the mascots altogether. Way to go, Tucker Carlson, you've successfully "canceled" the M&M candies. https://t.co/0kVdAFYzbn
— Parker Molloy (@ParkerMolloy) January 23, 2023
A further user of Twitter stated: “If you’re outraged over the “shoes” a cartoon piece of candy “wears,” get treatment as soon as possible.”
Someone who uses social media made the following speculation: “M&M’s 1000 percent has a crazy Super Bowl commercial set up where the spokes candies plot a robbery with Maya Rudolph.”
